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Glossary

3 min read

These are the terms you'll meet while you make a video with the promo video skill.

Alignment
How closely a voice take matches the script, shown as a percentage. Claude uses it to time the pictures to the voice. Above 90% is normal. Below 80% usually means the take doesn't match the current script.
Approval point
One of two moments when Claude stops and waits for your decision: after the storyboard, and after the final videos. See How a promo video gets made.
Audio tag
A direction for the voice, written in square brackets in the script, such as [Warm, assured] or [short pause]. Audio tags aren't spoken and don't appear in captions.
Brief
The brief.md file in the project. It records your answers, where each line of the script comes from, and the project's status.
Captions
Words that appear on screen as the voice speaks them. They're part of the video picture and can't be turned off by the viewer.
Check report
The report Claude makes after each render. It lists the video's length, loudness, alignment, and any warnings.
Connector
A tool connected to your Claude session that lets Claude use another service, such as ElevenLabs, on your behalf.
Cue
A word in the script that triggers something on screen, such as a label appearing when the voice says "inbox."
Custom scene
A scene built for your product, such as a recreation of one of your real screens. Compare with library scene.
Cut
One version of the video, with its own length and shape, such as the 30-second cut or the 15-second vertical cut.
Draft
A quick, lower-quality version of a cut, made for review before the real voice is recorded.
ElevenLabs
The AI voice service that produces the voiceover. The skill uses its Eleven v4 model.
Guide voice
A robotic placeholder voice that Claude uses for drafts on a Mac, so you can hear the timing before you record the real voice.
Hero
The main, longest cut, usually 60–90 seconds.
Library scene
A ready-made scene type, such as a headline, feature list, or logo. Library scenes connect the custom scenes.
Loudness
How loud the voice sounds overall, measured in LUFS. Claude sets every take to a standard loudness for web and social video.
Remotion
The video tool the skill uses to turn the project into MP4 files.
Render
To turn the project into a finished video file.
Scene
A short animated shot in the video, tied to one or more lines of the script.
Script
The words the voice reads, including audio tags. Each cut has its own script.
Seed
A number in ElevenLabs that helps a regenerated take sound like an earlier one.
Skill
A set of instructions and tools that Claude Code loads for a specific kind of task. This one makes promo videos.
Storyboard
An image with one still frame for each line of the script, so you can check the whole video at a glance.
Take
One recording of a cut's script by the voice. You usually generate three or four takes and choose one.
Vertical cut
A cut shaped for phones, 1080 × 1920 pixels.